Developing Cross-Channel User Journeys That Can 4X Your Revenue

In this interactive workshop from APS Berlin, Philip Johnson from Iterable explores how brands can develop cross-channel user journeys to create joyful experiences that drive growth.

As choice continues to increase for consumers, brands will be customer-obsessed in 2022 and beyond. With the ever-increasing need for individualised content and authenticity, customer data will remain the backbone of success.

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